Free Lean Analytics: Use Data to Build a Better Startup Faster )

Lean Analytics: Use Data to Build a Better Startup Faster )

Author: Alistair Croll | Language: English | ISBN: B00AG66LTM | Format: EPUB

Lean Analytics: Use Data to Build a Better Startup Faster ) Description

Marc Andreesen once said that "markets that don't exist don't care how smart you are." Whether you're a startup founder trying to disrupt an industry, or an intrapreneur trying to provoke change from within, your biggest risk is building something nobody wants.

Lean Analytics can help. By measuring and analyzing as you grow, you can validate whether a problem is real, find the right customers, and decide what to build, how to monetize it, and how to spread the word. Focusing on the One Metric That Matters to your business right now gives you the focus you need to move ahead--and the discipline to know when to change course.

Written by Alistair Croll (Coradiant, CloudOps, Startupfest) and Ben Yoskovitz (Year One Labs, GoInstant), the book lays out practical, proven steps to take your startup from initial idea to product/market fit and beyond. Packed with over 30 case studies, and based on a year of interviews with over a hundred founders and investors, the book is an invaluable, practical guide for Lean Startup practitioners everywhere.

• Product Details
• Table of Contents
• Reviews

• File Size: 17197 KB
• Print Length: 440 pages
• Simultaneous Device Usage: Unlimited
• Publisher: O'Reilly Media; 1 edition (March 8, 2013)
• Sold by: Amazon Digital Services, Inc.
  
• Language: English
• ASIN: B00AG66LTM
• Text-to-Speech: Enabled
• X-Ray:
  Enabled
• Lending: Not Enabled
• Amazon Best Sellers Rank: #2,071 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
  • #1
    in Kindle Store > Kindle eBooks > Business & Money > Entrepreneurship & Small Business > Entrepreneurship > Startups
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    in Books > Science & Math > Mathematics > Applied > Statistics
• #1
  in Kindle Store > Kindle eBooks > Business & Money > Entrepreneurship & Small Business > Entrepreneurship > Startups
• #1
  in Kindle Store > Kindle eBooks > Business & Money > Economics > Statistics
• #2
  in Books > Science & Math > Mathematics > Applied > Statistics

This book will certainly become the best reference to learn and understand metrics and analytics in relation to Lean Startup and Customer Development. Many books were written about Lean Startup, Agile Development and Customer Development. All of them deal a lot with the Build and Learn parts of the "Build-Measure-Learn" cycle of Lean but usually with few pages speaking about the Measure part. Now Alistair Croll and Ben Yoskovitz solved the Measure link for us!

So now if you want to have more chances of success and also to fail fast in a startup or a new business inside a great corporation you have the tools and techniques available. I strongly recommend at least the following books (read in order):

1 - The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses by Eric Ries

2 - Running Lean: Iterate from Plan A to a Plan That Works (Lean (O'Reilly)) by Ash Maurya

3 - The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company by Steve Blank

4 - Lean Analytics: Use Data to Build a Better Startup Faster by Croll and Yoskovitz

José Papo, from Brazil

Twitter: @josepapo

By Jose Papo

This is one of these books that make you feel like you spent too little money for the value it provides. It's that good.

It is one of the most straightforward and comprehensive business books I've read. The information is clear, thorough and the case studies are not only interesting, but also very valuable since it allowed me to compare my business with other businesses. I now have a better feel of where we stands. The book stresses the importance of "actionable" metrics (vs vanity metrics) and helped me figure out the key metrics we should be tracking for our business.

Lean Analytics is an entertaining yet insightful read. Definitely worth every penny.

By C

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